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DreamWorks News: Weekend Box Office: 'Madagascar'
" The DreamWorks zoo toon /animation.dreamworksfansite.com/madagascar/"">Madagascar captured an estimated $61M over the long weekend including $47.1M over the three-day portion and an estimated Memorial Day gross of $13.9M.
The hefty sum was collected from a massive 4,131 theaters as the animated comedy became only the fourth film in box office history to bow in more than 4,000 locations. Previous super-saturation titles include Spider-Man 2 (4,152) and fellow DreamWorks toons /animation.dreamworksfansite.com/shrek2/"">Shrek 2 (4,163) and /animation.dreamworksfansite.com/sharktale/"">Shark Tale (4,016).
/animation.dreamworksfansite.com/madagascar/"">Madagascar opened with near identical three-day sales as Shark which bowed last October, against much weaker competition, with $47.6M on its way to $160.8M. The new flick finds a foursome of New York City zoo animals on a journey to the wilds of Africa. Ben Stiller, Chris Rock, Jada Pinkett Smith, and David Schwimmer provided the main voices. Over four days, Madagascar averaged a muscular $14,766 per theater and played to a broad audience.
Studio research indicated that 60% of the crowd consisted of families, 61% were under 25, and 55% were female. Reviews were mixed.
/www.boxofficeguru.com"">Box Office Guru." |
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